Midlab was looking to enhance its digital presence with a more refined website experience while strengthening its visibility in search. The objective was to improve how the brand and its offerings were presented online and to establish a stronger foundation for ongoing optimization and growth.
Exit Built partnered with Midlab alongside another digital marketing firm to support the redesign of the website, leading the design and user experience while collaborating on development. We also conducted a digital audit to assess the existing digital landscape and identify opportunities for improvement. Following the launch, we continue to manage Midlab’s SEO efforts, focusing on improving discoverability and supporting long-term organic growth.
